Search Engine Watch
Kevin joined Search Engine Watch in December 2006. He has been covering search marketing, among other digital marketing topics, since August 2004, and has been reporting on web-based businesses since 2000. Before the bubble burst, Kevin was a marketing manager for an online computer reseller, handling copywriting, e-mail marketing, search marketing, and the affiliate program. With a combination of real-world marketing experience and years of business journalism, Kevin brings to SEW a unique ability to deliver news and training materials that help search marketers do their jobs better.