Conference: Aug 18-21, Expo: Aug 19-20, Training: Aug 22, 2008 • San Jose Convention Center • San Jose, CA    


Brian Cosgrove
Site-Side Analytics Engineer
AvenueA / Razorfish

Brian Cosgrove is a web analytics engineer specializing in tools configuration. By mastering the nuances of analytics tools, he has helped global brands translate their business needs into accurate, actionable report environments. Cosgrove has extensive experience in search engine optimization (SEO), serving as an SEO engineer prior to focusing on analytics. He engages in research and development of internal tools and provides strategy for numerous Fortune 100 companies. Cosgrove co-authored an advanced SEO course for the Search Engine Marketing Professional Organization (SEMPO) Institute. Additionally, he writes for Recently, Cosgrove organized a successful gathering of web analytics professionals in the Philadelphia area. Before Avenue A | Razorfish, Cosgrove implemented SEO strategies for an Internet Retailer top 500 company. Prior to Internet marketing, he developed mathematical modeling and optimization software for Lockheed Martin. Cosgrove holds a B.S. in computer science and mathematics from Albright College.

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Please Note:
Incisive Interactive Marketing LLC reserves the right to make any necessary changes to this program. Every effort will be made to keep presentations and speakers as represented. However, unforeseen circumstances may result in the substitution of a presentation topic or speaker.

Incisive Interactive Marketing LLC reserves the right to use photographs of any attendee for future promotions.

Incisive Interactive Marketing LLC assumes no liability for the acts of their suppliers nor for the safety of any participant while in transit to or from this event. The total liability during the precise hours of the meeting will be limited to a refund of the delegate fee.

Audio and/or Video Taping is prohibited without the prior permission of the organizers.

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Who should attend?
  • Chief Marketing Officers (CMO) and corporate decision makers
  • Search Engine Optimization (SEO) consultants
  • Search Engine Marketing (SEM) specialists
  • Pay-Per-Click (PPC) campaign managers
  • Internet and digital marketing specialists
  • Webmasters, web developers and web designers
  • Search Engine Marketing (SEM) beginners
  • Web technology specialists
  • Media planners and buyers
  • Agency professionals
  • Brand managers

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