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Profile
Brent Bernie
President
comScore Media Metrix Canada
Brent has over 27 years of information services marketing experience, beginning with his career at the Global Television Network in Toronto in 1977. Following Global, Brent worked at Nielsen Media Research, eventually becoming a VP of A.C. Nielsen. He then went onto Compusearch Micromarketing Data and Systems, where he ultimately became VP of sales. Brent began the Media Metrix service in Canada in late 1999 as its first and only president. Brent was active on the board of the IAB for seven years and served as chairman of the organization from 2004 to June 2006. He was very involved in the creation of the IAB's CMOST (Canadian Media Optimization Program) and is currently on the board of CARF (Canadian Advertising Research Association). In late 2005 Brent was named to Marketing Magazine's list of the 100 most influential people in Canadian communications.
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