The only full service search marketing agency, iCrossing pioneered Reverse
Direct MarketingTM, leveraging search engine optimization and paid search
campaigns to deliver self-qualified visitors to a client's website.
Only iCrossing develops and implements campaigns completely in-house, from
education and concept development to campaign execution and analysis.
iCrossing's flexible processes enable companies as diverse as FedEx, Accor,
Humana, and Restoration Hardware to Connect, Communicate, and Close more
business, generating quantifiable results in weeks, not months.
When working with clients, iCrossing drives the process of getting the right
people together, asking the right questions, and developing the right search
solution to help clients achieve online objectives. Through education and
communication, iCrossing develops a results-based search engine visibility
Solutions include natural search optimization (organic/ algorithmic
results), paid search advertising management, direct XML feeds, global
search engine optimization, enterprise search engine optimization, public
relations optimization, and real-time search engine tracking and analysis.