The Premier Event for Search Engine Marketing & Optimization
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 August 7-10, 2006 • San Jose McEnery Convention Center • San Jose, CA

Event Hours:
Registration Hours
Aug 7: 7:30am - 5:30pm
(Conf. Only)
Aug 8: 8:00am - 6:00pm
(Conf. & Expo)
Aug 9: 8:00am - 6:00pm
(Conf. & Expo)
Aug 10: 8:00am – 12:30pm
(Conf. & Expo)
Conference Hours
Aug 7: 9:00am - 5:30pm
Aug 8: 9:00am - 5:00pm
Aug 9: 10:00am - 6:00pm
Aug 10: 9:00am – 1:45pm
Exhibit Hall Hours:
Aug 8: 10:15am - 6:00pm
Aug 9: 9:00am - 3:15pm
Premier Plus Sponsors:
iProspect Search Engine Marketing
SES Car Sponsor:
Premier Business Sponsor:
Verizon Superpages
Premier Sponsors:
Bruce Clay, Inc.
InfoSearch Media
Wi-Fi Lounge Sponsor:
Official News Distribution Service:
Business Wire
The Official SES Internet Radio Station:
Hosted By:
Search Engine Watch
Amanda Watlington, Ph.D., APR
Searching for Profit

Before setting up Searching for Profit, Amanda was director of research for a major search engine optimization firm. She brings to clients over twenty years of experience as a communications, sales and business strategy consultant, and ten years as a Web marketer. Amanda has developed for clients award-winning print, web, training and presentation media. A renowned expert in the search industry, she has developed patent-pending tools and methodologies for search marketing and is an authority on query behavior, query construction and "the psychology of search".

Amanda is an experienced marketing strategist and has extensive experience in publishing. She is the author of two books and has written feature articles for over thirty magazines and journals. She is currently working on a new book on search's role in the marketing paradigm.

Her education includes a Bachelors Degree in Classical Civilization from Douglass College in New Jersey, a Ph.D. in Classics from the University of North Carolina at Chapel Hill, and an M.B.A. in Marketing from Eastern Michigan University. She is a member of the Public Relations Society of America and has an APR accreditation.

Amanda is a sought-after presenter and a recognized industry thought leader. She has appeared regularly as a speaker at's Search Engine Strategies and DMA/AIM's Net.Marketing conferences and has served on AIM/DMA's Search Engine Marketing Council, as the co-chair. She has also served on IAB's Search and Research Councils. In 2003 she developed and presented a course on search engine marketing for DMA/AIM.

For more information regarding exhibit space or sponsorship opportunities contact our Sales Department by completing this form or call Frank Fazio at (203) 295-0052.

For registration help or information, please email our Registration Department at or call 203-295-0049.

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