Senior Director of Category
Yahoo! Search Marketing
Anne Frisbie is the Senior Director of Category for Yahoo! Search Marketing. She joined the company in April of 2003 and currently manages a team tasked with providing leading branded advertisers and top-tier agencies with competitive benchmarking, best practices, custom research and strategic insights. This program focuses on clients in the finance, automotive, retail, pharmaceutical, travel, technology and telecommunications industries.
Frisbie has worked in the search industry for nearly 10 years. She helped launch an online shopping service in 1996, and then focused on local search in 1997 before the company was acquired in 1998 by AltaVista. There, she served as Managing Director of Sales and Business Development. Prior to her work in the online and search marketing industries, Frisbie was an investment analyst at Goldman Sachs.
Frisbie received her B.A. in Economics from Georgetown University.