Back To Basics - Get up to speed with how search engines work. Even experienced marketers will find this refresher interesting.
Search Engine Friendly Design - How to build a site from the ground up that pleases both search engines and your visitors.
Banners & Beyond - The unique aspects of buying banners and links at search engines.
Meta Mania - Expert panelists share secrets about what works in meta tags. And if you don't know what meta tags are, they'll tell you!
Doorway Pages - Learn why doorways have become a valuable tool to site owners and how you can avoid pitfalls that can cause problems with search engines.
Smart Submitting - You can't rank well if you aren't even listed. Get tips on helping your pages make it into the search engines.
Dealing with Directories - Learn how to submit properly to Yahoo and other human-powered services.
Meet the Search Engines - Representatives from various search engines will take questions from attendees.
Search Engine Strategies '99 - the definitive event for understanding search engines and how to make them work for YOUR site!
Sponsorships are available for the event. - Please contact Frank J. Fazio for complete details at firstname.lastname@example.org, or you may call (203) 662 - 2976.