The Premier Event for Search Engine Marketing & Optimization
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 December 9 - 11, 2003 • McCormick Place (Lakeside Ctr.) • Chicago, IL

			
Event Hours:
Conference Hours:
December 9 9am-7pm
Decmber 10 9am-5:30pm
December 11 9am-4:15pm

Expo Hall Hours:
December 9 10am-6pm
December 10 10am-3pm

Registration Hours:
December 9 7am-6pm
December 10 8am-5:30pm
December 11 8am-3pm

Premier Plus Sponsors:

Premier Sponsors:
Bruce Clay LLC logo
Genie Knows logo
Oneupweb logo
Analyst Sponsor:
News Distribution Service:

Event Public Relations:
Hosted By:
Search Engine Watch
internet.com

Heather Lloyd-Martin
President and CEO
SuccessWorks Search Marketing Solutions, Inc.

Heather Lloyd-Martin is the President of SuccessWorks Search Marketing Solutions Inc. (http://www.SearchEngineWriting.com) and is considered the pioneer of search engine optimization writing. Lloyd-Martin is also the co-chair for the Association for Interactive Marketing's (AIM) Search Engine Marketing Council. Her book, "Successful Search Engine Copywriting: How to Write Prime-Positioned Web Pages, Directory Listings and PPC Ads That Convert Customers Like Crazy," is due to be released in 2003.

Lloyd-Martin specializes in search marketing consulting and training, helping clients gain prime search engine branding and improved site conversions. Her educational focus helps companies create in-house search marketing teams, resulting in increased site ROI as well as seamless integration between corporate marketing and technical departments.

Heather organizes and moderates search marketing workshops for select Direct Marketing Association conferences, including net.marketing, the Annual Catalog Conference, and the DMA Annual Conference and Exhibition. She is a featured speaker at worldwide Jupiter Media Search Engine Strategies conferences, as well as other top industry conferences such as @d:tech, and Seybold.

Heather was co-moderator of the award-winning Rank Write Roundtable and currently co-moderates TagLine with Detlev Johnson. TagLine is a weekly email newsletter featuring high-level SEO tips for marketers. A popular columnist, Heather's articles have appeared in publications such as Inc.com, ClickZ, Catalog Success and Entrepreneurs' Business Start-Ups.

A veteran Pacific Northwesterner, Heather enjoys gray rainy days and steaming hot chai lattes. She may be contacted at heather@SearchEngineWriting.com or (360) 224-6260.


For more information regarding exhibit space or sponsorship opportunities contact our Sales Department by completing this form or call Frank Fazio at 203–295–0052.


For registration help or information, please email our Registration Department at registration@incisivemedia.com or call 203–295–0050.


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