Widely considered the Internet's "search
engine guru," Danny Sullivan has been helping webmasters, marketers and
everyday web users understand how search engines work for half a decade.
Danny's expertise about search engines is often
sought by the media, and he has been quoted in publications such as The Wall St.
Journal, USA Today, The Los Angeles Times, Forbes, The New Yorker and Newsweek.
He was also named a Tenagra award winner in 1999. The Tenagra Awards are the
Internet marketing industry's oldest honors.
Danny began covering search engines in late
1995, when he undertook a study of how they indexed web pages. The results were
published online as "A Webmaster's Guide To Search Engines," a
pioneering effort to answer the many questions site designers and Internet
publicists had about search engines.
The positive reaction from both marketers and
general search engine users caused Danny to expand the guide into SearchEngineWatch.com.
The site is now widely recognized as an authoritative place to find the straight
scoop on dealing with search engines.
Internet.com purchased SearchEngineWatch.com in
1997, and Danny continues to maintain the site for the company. An associated
email newsletter, The Search
Engine Report, goes out to more than 165,000 subscribers for free each
month. SearchEngineWatch.com "site
subscribers" also receive an exclusive email newsletter and
access to premium content not available on the public site.