The Premier Event for Search Engine Marketing & Optimization
Get on the List!
 March 4 - 6, 2003 • The Boston Park Plaza • Boston, MA

Event Hours:
Conference Hours:
March 4: 9am - 7:30pm
March 5: 9am - 5pm
March 6: 9am - 3:45pm
Expo Hall Hours:
March 4: 10am - 7pm
March 5: 10am - 3:30pm

Premier Plus Sponsor:
Premier Sponsors:

Analyst Sponsor:
Event Public Relations:
Hosted By:
Search Engine Watch

Lance Loveday
Closed Loop Marketing

Lance has been helping companies make the most of their online marketing efforts for the past 7 years. His areas of specialty include online marketing strategy, increasing online conversion, search engine marketing, online lead/sales generation campaigns, information architecture, and ROI analysis (closed loop marketing). His clients value his ability to integrate various disciplines - user psychology, economics, usability, design, etc. - to craft marketing campaigns and systems that result in measurable ROI.

He is a regular speaker at industry conferences, speaking at the last three Search Engine Strategies conferences ( and delivering numerous custom seminars to his clients on a wide range of topics. His current clients include Hewlett-Packard and Quicken Loans.

Prior to founding Closed Loop Marketing, Lance had a diverse background, including public sector experience as a Policy Advisor for the Board of Supervisors in San Diego County, corporate experience working as a product marketing manager and Internet marketing manager at Hewlett-Packard, and startup experience in a senior marketing role for a start-up in Silicon Valley. Lance has an economics degree from UC Davis.

For more information regarding exhibit space or sponsorship opportunities contact our Sales Department by completing this form or call Frank Fazio at 203–295–0052.

For registration help or information, please email our Registration Department at or call 203–295–0050.

[an error occurred while processing this directive]