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Profile
Andy Weatherwax
Partner/Dir. Search Operations
Global Strategies Intl.
Andy Weatherwax is a founding partner of Global Strategies International (GSI) and has served as embedded search consultant on accounts including Nokia, BP, Cisco and Kodak. A specialist in the area of enterprise CMS configuration and Consumer Intent Modeling™, Andy is currently working with clients and their agencies to leverage search in the marketing mix.
Prior to Global Strategies, Andy was owner of BrainBug Internet Marketing, an award winning digital marketing consultancy providing online marketing strategy for clients including MetLife, Konica Minolta, Pfizer, WebMD and Priceline. In 2003, Andy was contracted by Position Technologies to develop the user experience design for Yahoo!/Overture Site Match and Site Match Exchange.
A frequent speaker at industry conferences, Andy has been involved in online marketing since 1995. He has been the recipient of many prestigious awards for digital design including the Codie Award. When he is not working, Andy can be found off-shore sailing or playing music. He holds a Bachelor of Fine Arts in Jazz Studies from the Hartt School of Music.
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