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Conference Hours:
May 19: 9am - 6pm
May 20: 9am - 3pm
Expo Hall Hours:
May 19: 10am - 6pm
May 20: 10am - 2pm
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Elaine O'Gorman Publishing Manager American Airlines
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Elaine O'Gorman manages the email marketing program for the American Airlines website, AA.com. With more than 10 years of experience in the Fortune 100, Elaine brings a wealth of marketing and data-driven analysis experience to one of the largest permission-based e-marketing programs in the world. Elaine manages creative development, segmentation and execution of outbound campaigns. She chairs the internal American Airlines team responsible for driving privacy, frequency, list management, format and design consistency policy for marketing-related email. Elaine also oversees the content management of the AA.com website. Elaine holds an MBA from the University of Michigan and a BS from The Wharton School.
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