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Cyril has over 12 years experience creating integrated business strategies
and digital marketing programs designed to strengthen customer relationships
and reinforce the brand values. He currently leads Circle's agency
relationships and deployment teams for MINIUSA, BMW, and Intelsat.
Prior to joining Euro RSCG Circle, Cyril was VP, e-Business Strategy at
Precipio Partners specializing in business to business partner relationship
management strategies and solutions. Prior to Precipio Partners, he was a
Vice President of eCRM and Integrated Technology Practices at Digitas, where
he led engagements for Fortune 500 clients including American Express,
General Motors, Fidelity Investments and Pfizer.
Cyril holds an MBA from McGill University and a BS from Boston College.
He has spoken on the trends and impact of digital marketing at MacWorld
2003, Strategic Interop conference 2000, the 1999 AMA Marketing on the
Internet Conference, and various International Quality and Productivity
Conference series.
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