Conference Agenda: SES Toronto 2010 - June 9-11 - SES Conference & Expo | The Leading Search & Social Marketing Event

New to the Toronto Agenda

Agenda Overview: SES Toronto 2010 - June 9-11

Wednesday, June 9 - Training (Additional registration fee applies)

	SEM Training
8:00-12:00pm	Google AdWords Tactics to Improve Your ROI
1:00-5:00pm	Building a Content Strategy to Maximize Your Search & Social Efforts

Thursday, June 10 - Day 1

7:00-6:00pm	Registration
7:00-8:50am	iEnjoy a delicious breakfast while learning actionable tactics and strategies for effective Content Marketing and Social Media. Click for schedule details! Social Media Training Workshop & Breakfast (Additional $99 fee applies)
8:00-9:00am	Morning Coffee
9:00-10:15am	Conference Welcome & Opening Keynote Peter Morville, President, Semantic Studios
10:15-11:00am	Grand Opening of the Expo Hall (open 10:00-6:00pm)
	Track 1	Track 2	Track 3
11:00-12:00pm	SEO Then & Now: What's the Same? What's New?	Video: The Next Marketing Frontier	21 Secrets of Top Converting Websites
12:00-1:00pm	Networking Lunch in the Expo Hall
1:00-2:00pm	Information Architecture, Site Performance Tuning & SEO	Successfully Integrating Search & Social Media	iSponsored sessions are free to attend. Click for session details! Search & Display - Driving Customers Through the Purchase Funnel & Dispelling the Myths of Display
2:00-2:30pm	Afternoon Break on the Expo Floor
2:30-3:30pm	Link Building Basics	Speaking Geek: How Marketers Can Work with Web Developers to Achieve Business Goals	Managing a Global SEO Campaign
3:30-3:45pm	Session Interval
3:45-5:00pm	Video Search Optimization Site Clinic	Bringing SEO In-House: The Pros & Cons	Augmented Reality: A New World Order
5:00-6:00pm	Networking Cocktail Reception in the Expo Hall

Friday, June 11 - Day 2

8:00-3:15pm	Registration
8:00-9:00am	Morning Coffee
9:00-10:00am	Morning Keynote Maile Ohye, Senior Developer Programs Engineer, Google Inside Google Webmaster Central
10:00-10:30am	Coffee Break in the Expo Hall (open 10:00-3:30pm)
	Track 1	Track 2	Track 3
10:30-11:30am	SEO Super Tools	All Things Considered	Twitter Nation
11:30-11:45am	Session Interval
11:45-12:45pm	Introduction to Paid Search	Meaningful SEM Metrics	Advanced Paid Search Tactics
12:45-1:45pm	Networking Lunch in the Expo Hall
1:45-2:45pm	Introduction to Information Retrieval on the Web	Canada-Specific SEO & PPC Issues	Search Ads & Landing Page Clinic
2:45-3:15pm	Afternoon Break in the Expo Hall
3:15-4:15pm	Search, PR & the Social Butterfly	Facebook Feeding Frenzy: Targeting Opportunities, Privacy Challenges	Tough Love: Get Your Site Tuned Up!
4:15-5:15pm	Open Mic: Black Hat White Hat - Does it Really Matter Anymore?

[ back to top ]

SES Magazine
View latest issue:

SES Magazine October 2011 - Chicago Guide

Chicago Guide 2011

Subscribe Free!

Past Toronto Events
SES Toronto 2010 »
SES Toronto 2009 »
SES Toronto 2008 »
SES Toronto 2007 »
SES Toronto 2006 »

Upcoming Events

SES Accelerator, Feb 9
SES London, Feb 20-24
SES NYC, Mar 19-23
SES Toronto, Jun 11-13
SES San Fran, Aug 13-17

Who should attend?

Marketing Team:
Marketing Manager/Director
Supervisor
Creative Director
E-Commerce Manager
Brand Manager
Director, Business Analytics
Media Buyer
Media Planner
SEO Specialist/Consultant
PPC Analyst
Junior Account Manager
Associate/Assistant

C-Level:
Chief Marketing Officer (CMO)
Chief Executive Officer/President
Chief Technology Officer (CTO)
Managing Director (MD)
Senior Vice President (SVP)
Vice President (VP)
IT/Web:
Executive Director, IT
Webmaster
Web Developer
Web Designer
IT Project Manager