Rob is a speaker, educator, strategist, and renowned expert on the topic of online marketing, search, social, and content. In addition to client work and strategic development as VP of Strategy at iCrossing, a unit of Hearst Corporation, he speaks regularly at many industry events, including SXSW, ad:tech, Search Marketing Expo, SES, WebmasterWorld/Pubcon, and OMMA, among many others, and has also guest lectured at NYU on graduate studies topics in marketing. Rob was featured on the cover of the spring 2012 issue of Search Marketing Standard, and has been interviewed and quoted by many top business and news publications. Some of these include The Wall Street Journal, Dow Jones, Reuters, Mashable, MediaPost, Adweek, Ad Age, Direct Marketing News, Mobile Marketer, Smart Business Magazine, Search Engine Watch, Clickz, CNNMoney, and The Dallas Morning News.