Guillaume Bouchard is the CEO of iProspect Canada, and is responsible for overseeing the company's overall business development and growth. Before that, he co-founded NVI in 2004, which quickly become the largest digital performance agency in Canada, before it was acquired by the Dentsu Aegis Network in 2013 to become the launching platform for iProspect in Canada.
An eminent voice in the Canadian digital marketing landscape, Guillaume boasts more than a decade of experience as a consultant, blogger and public speaker for major international events including PubCon, SES, SMX, InfoPresse, WebCom, as well as being a member of the Boomerang Awards jury in 2011. He is also a seasoned participant in the annual Moz Search Engine Ranking Factors survey, composed of 100 thought leaders in the search industry from all around the world. His insights on emerging trends and technology in digital marketing are widely sought-after.
Guillaume oversees all iProspect operations in Montreal and Toronto offices through a team of 70+ dedicated marketers under a fully bilingual environment. He is also highly involved in the agency most challenging accounts. An energetic and passionate leader with no shortage of optimism and vision, he is a driving force behind the heart and soul of iProspect. Guillaume develops long-term partnerships with his clients, offering them a clear perspective of the web in terms of return on investment.