We're moving SES to San Francisco
next year, August 16-20, 2010
Your suggestions for this
event are welcome!
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Bruce Clay, Inc.

Sponsorship/Exhibiting Opportunities:
For more information, please contact our Sales Department. You may also call
+1 646-755-7255 or send an email to sales@sesconference.com.

Registration Information:
For questions regarding registration, please call +1 800-955-2719 or send an email to registration@sesconference.com.

Site Clinics

August 11 - Tuesday, Conference Day 1

Express Site Clinics

Site Clinics - 10:00am-3:45pm
SES Experts: Express Site Clinics
Don't miss the opportunity to visit the Expo Hall and take in the added bonus of an Express Site Clinic! No need for appointments as these PowerPoint-free, interactive clinics are "first-come, first-served" offering you a rare chance to get your Web site reviewed live by one of our SES experts.

Time Speaker Clinic
10:00am-11:00am Ian Lurie, CEO, Portent
The Curmudgeon's Web Copywriting Clinic
SEO, PPC, social media: You work hard to build traffic. But is your site's copywriting driving away visitors? Get your site's copy reviewed for:
- Online readability
- Call to action
- Clarity & structure
- SEO-friendliness

A few small changes can help you keep more visitors, and turn them into customers. Bring your URL by the booth and have your page reviewed.

11:30am-12:30pm David Szetela, Author, Speaker and Consultant,
Power PPC Advertising Clinic
Get your Google AdWords PPC advertising campaigns and landing pages expertly analyzed, with specific recommendations for improvement and optimization. Or just come to watch and learn a wide range of tips and best practices!
1:30pm-2:30pm Matthew Bailey, President, Site Logic Marketing
Small Changes, Big Results
Need some help, or just another pair of eyes to check your website? The Express Clinic with Matt Bailey will help you identify minor changes in your website that could provide major results. If you are particularly daring, bring the access to your analytics (if they are hosted online), and we will really dive in!
2:45pm-3:45pm Shari Thurow, Founder & SEO Director, Omni Marketing Interactive
Express Search Usability Clinic
Get one-on-one advise for usability, design, copy, link development, and any technical issues that may prevent your Web site from receiving high quality search engine traffic and visitor conversions.

Location: Expo Hall, Booth 327

August 12 - Wednesday, Conference Day 2

Express Site Clinics

Site Clinics - 10:15am-3:30pm
SES Experts: Express Site Clinics

Time Speaker Clinic
10:15am-11:15am Jennifer Slegg, CEO, JenSense
User Friendly Sites That Monetize Well
Is your site user friendly or are visitors wandering around lost before finally hitting the back button? How clean is your content and is it engaging for your readers? Are your on-site ads suffering from banner blindness or can they be placed in a better position to increase revenue without alienating visitors by being too blatant? Get tips on how to make the best user friendly website that also monetizes well for you and your advertisers, so you can find the happy medium between a well optimized, user friendly site and one that monetizes well.
11:30am-12:30pm Brad Geddes, Founder, Certified Knowledge
Ad Copy to Landing Page Review
Would you like your ad copy and landing pages reviewed by an expert? Ad copy and landing pages are tightly interwoven to create an effective marketing message. Ad copy sends you visitors. Landing pages convert those visitors. Stop by the booth to have Brad Geddes review your ads and landing pages. You will receive free advice on how to increase your search marketing ROI.
1:00pm-2:00pm Tim Ash, CEO, SiteTuners.com
Your Baby Is Ugly - Landing Page Mini-Critiques
Your landing page has severe and fundamental problems and could have a much higher conversion rate. Join us on the exhibit show floor for complimentary mini-critiques by landing page optimization expert Tim Ash, author of the bestselling book Landing Page Optimization from Wiley Press.
2:30pm-3:30pm Jonathan Mendez, Founder & CEO, Yieldbot
CPA Optimization Station
With advertising dollars more accountable than ever optimizing your Cost Per Acquisition or Cost per Action (CPA) has never been more important. Take advantage of this rare opportunity to sit with optimization guru Jonathan Mendez as he finds ways to improve your ROI. Jonathan will perform strategic evaluations and provide actionable insights on the consumer touch-points in your conversion path - keywords, ads, landing pages and registration/checkout. Jonathan will also offer test ideas for use with Multivariate & A/B testing and advice on how to use emerging marketing technologies to further improve your results.

Location: Expo Hall, Booth 327

SES Magazine
View latest issue:
SES Magazine August 2009 - San Jose Guide
San Jose Guide
Who should attend?
Marketing Team:
Marketing Manager/Director
Creative Director
E-Commerce Manager
Brand Manager
Director, Business Analytics
Media Buyer
Media Planner
SEO Specialist/Consultant
PPC Analyst
Junior Account Manager
Chief Marketing Officer (CMO)
Chief Executive Officer/President
Chief Technology Officer (CTO)
Managing Director (MD)
Senior Vice President (SVP)
Vice President (VP)
Executive Director, IT
Web Developer
Web Designer
IT Project Manager
Association Sponsors
Social Media Club
SFBIG (San Francisco Bay Area Interactive Group)
Media Partners
Bruce Clay, Inc.
Domainer's Magazine
Reel SEO
Revenue Magazine
Search Engine Journal
Search Marketing Gurus
Search Marketing Standard
SEO Book
Technorati Media
Target Marketing
Visibility Magazine
Website Magazine
Web Host Industry Review
In Association with
Search Engine Watch

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