AOL Advertising's SEM Solutions are backed by the most advanced bid and feed management technologies available. We tailor campaign setup, design and execution strategy to the particular needs of each client, and apply our industry leading bid-optimization algorithms to ensure maximum ROAS (return on ad spend). Every campaign is managed by a team of people who each bring a specialized discipline of SEM: creative management, campaign setup & design, budget optimization analysis and campaign strategy. Offerings include paid placement, paid inclusion, shopping engine feeds and post-search behavioral retargeting.
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