Speaker Profile
Karen is the Vice President of E-Marketing for Irwin Union Bank, a wholly owned subsidiary of Irwin Financial Corporation - NYSE: IFC. Karen focuses on developing and implementing strategic plans using Web technology to drive growth for the various divisional entities within the Bank. Her responsibilities include managing the online sales and service channel that includes both consumer (B2C) and business (B2B) customers.
Prior to joining Irwin, Karen served as the E-Commerce Director for Hat World / Lids, a national retailer of licensed athletic headwear. She was responsible for developing the Internet channel into its own line of business. Previously, Karen served as Assistant Vice President Corporate Marketing/eBusiness for Conseco Financial Services where she directed cross-marketing initiatives and online growth strategies.
Karen holds a Bachelors Degree and a Master of Science degree in Economics from Purdue University.
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Marketing Manager/Director
Supervisor
Creative Director
E-Commerce Manager
Brand Manager
Director, Business Analytics
Media Buyer
Media Planner
SEO Specialist/Consultant
PPC Analyst
Junior Account Manager
Associate/Assistant
Chief Marketing Officer (CMO)
Chief Executive Officer/President
Chief Technology Officer (CTO)
Managing Director (MD)
Senior Vice President (SVP)
Vice President (VP)
IT/Web:
Executive Director, IT
Webmaster
Web Developer
Web Designer
IT Project Manager



Karen Weber

































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