Chicago

Heidi Cohen has over 20 years of experience helping clients increase profitability by developing innovative marketing programs to acquire and retain customers based on solid analytics. Her firm’s clients include New York Times Digital, AccuWeather.com, CheapTickets, and the UJA. Additionally, Riverside Marketing Strategies has worked with numerous other online content/media companies and e-tailers. Prior to starting Riverside Marketing Strategies, Cohen held a number of senior-level marketing positions at The Economist, the Bookspan/Doubleday Direct division of Bertelsmann, and Citibank.