Anchor Intelligence enables advertisers, publisher networks, and search networks to maximize return on advertising dollars by providing in-depth traffic quality analysis. Anchor takes the mystery out of calculating real ROI on ad spend by evaluating and scoring each ad event. ClearMark, Anchor's real-time traffic quality management solution, enables customers to address click and impression fraud, identify high-quality traffic to enable premium pricing, and ultimately align their business with customer's needs. ClearMark's predictive models are self-learning, and leverage a combination of traffic data, reputation attributes, behavioral signatures, and insights derived from the Anchor Intelligence network. All scoring results are presented in ClearScope, an interactive online reporting and analytics tool. Anchor Intelligence empowers customers with an unprecedented level of visibility into their traffic performance to make high impact optimization decisions.
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Incisive Interactive Marketing LLC reserves the right to make any necessary changes to this program. Every effort will be made to keep presentations and speakers as represented. However, unforeseen circumstances may result in the substitution of a presentation topic or speaker.
Incisive Interactive Marketing LLC reserves the right to use photographs of any attendee for future promotions.
Incisive Interactive Marketing LLC assumes no liability for the acts of their suppliers nor for the safety of any participant while in transit to or from this event. The total liability during the precise hours of the meeting will be limited to a refund of the delegate fee.
Audio and/or Video Taping is prohibited without the prior permission of the organizers.