Director of Organic Web Strategies
Direct Online Marketing
In 2003 Paul Woodhouse started an online marketing program for Butler Sheetmetal Ltd, a small fabrication shop in the British countryside. From that, the award-winning corporate blog, The Tinbasher, was born. Paul and the blog have been featured in The UK Guardian, archived by The British Library, and listed as a TOP 50 Corporate Blog - and the only blog listed in the industrials category -by the London Times. Butler has seen a 40% year-on-year increase in turnover since integrating the blog.
Paul joined Direct Online Marketing, a West Virginia based search marketing and blogging firm in 2007 and now serves as the Director of Organic Web Strategies. He develops and manages SEO and SMO efforts for a diverse list of clientèle from small start-ups to industry leaders. In addition, Paul writes for Direct Online Marketing's corporate blog while still managing his first blogging love, the Tinbasher.