Brian Lipman leads interactive marketing at ConAgra Foods with responsibility for digital strategy and execution for such well-loved brands as Healthy Choice, Hunt's, Slim Jim, Orville Redenbacher's, Hebrew National and oh so many more. Brian has had the privilege of working in the interactive space in diverse roles for more than ten years. From creating the online strategy for the concert conglomerate SFX (now Live Nation) and marketing immersive online games for Atari, to evangelizing and implementing CRM strategies for the Peppers and Rogers Group and driving top-line business growth at ClubMom, Brian has always been at the forefront of the digital age. Brian holds a BS in journalism from Northwestern University and an MBA from Wharton. Even though he is a native New Yorker, he is now proud to call Chicago his kind of town. BTW: He hopes he is surprised with a puppy for the holidays.