Conference: Dec 3-6, Expo: Dec 4-5, Training: Dec 7, 2007 • Chicago Hilton • Chicago, IL    


John McLaughlin
VP/Managing Director
Critical Mass

As an employee of Critical Mass for 8 years, John has led teams for several of Critical Mass' largest site development programs. Leading the strategy, design and development for NASA, Procter & Gamble, Pampers, SUPERVALU and the Las Vegas Convention and Visitors Authority (LVCVA) has given John a great understanding of the marketing challenges encountered by dynamic and complex organizations and the strategies and tactics to overcome them.

With a master's degree in Integrated Marketing from Northwestern University, John believes in the need to drive consistent messages across all media, and that continuous analysis of customer insights should drive those messages. John also holds a degree in journalism with a concentration in advertising and business administration from Ohio University.

Exhibit/Sponsorship Opportunities: For more information, please contact our Sales Department by completing this form. You may also e-mail or call 203-295-0052.

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Please Note:
Incisive Interactive Marketing LLC reserves the right to make any necessary changes to this program. Every effort will be made to keep presentations and speakers as represented. However, unforeseen circumstances may result in the substitution of a presentation topic or speaker.

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Incisive Interactive Marketing LLC assumes no liability for the acts of their suppliers nor for the safety of any participant while in transit to or from this event. The total liability during the precise hours of the meeting will be limited to a refund of the delegate fee.

Audio and/or Video Taping is prohibited without the prior permission of the organizers.