Schmidt is responsible for helping Isobar search agencies across the globe increase their revenues from search engine marketing, and she assists Isobar agencies in launching iProspect-branded SEM practices. Schmidt also ensures that each agency is delivering services according to iProspect U.S. best practices. Prior to Isobar, Schmidt was client services director at iProspect, overseeing a number of client-facing search teams; she focused on delivering superior strategies and proactive account management to clients. A polished speaker, Schmidt has presented at various conferences around the globe, including Search Engine Strategies. She has also authored articles for industry publications, including Pharmaceutical Executive Magazine and Direct Magazine.
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