Anton E. Konikoff
Founder and CEO
Anton Konikoff is the CEO of Acronym Media, a New York-based full-service search marketing agency. Anton is a frequent speaker on SEO, paid search, and other search marketing strategies, and is adjunct professor of marketing at the Pratt Institute in New York City. He has been directly involved with search, interactive marketing, web analytics, and user experience consulting since the industry's early days in 1995. Prior to founding Acronym, Anton oversaw global search strategies at Healthology (now a NBC Universal company following its acquisition by iVillage). On the client side, he managed worldwide search and e-marketing at Lydall Inc., a multinational corporation with 15 global divisions. Over the years, Anton's clients included SAP, Four Seasons Hotels, Sirius Satellite Radio, Bookspan, WebMD, Humana, Register.com, Scholastic, Pfizer, GSK, and South Beach Diet. Anton is active with the research committee of SEMPO and DMA's search marketing council. He earned his MBA from Union College.
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