Francesco de Francesco
HTML.it
Francesco de Francesco has held the position of Customer Management Director at the SEM agency Popularity S.r.l. since April 2006.
His involvement in the SEM/SEO field began in 2001, having evolved from a 15-year career at top Italian and international companies such as Michelin, Bayer, Citibank, Henkel and Centrobanca, where he began as a function analyst and eventually became involved in organisation consulting and CRM.
Between 2002 and 2003 he held the position of Italian Sales Manager at Daup S.r.l., an SEO agency based in Borgosesia, Vercelli.
He helped launch the Search Engine and Web Marketing forum on html.it, serving as its moderator, and today he contributes as blog editor on Edit.
He returned to search-engine marketing after a two-year hiatus, during which time he launched CRM projects at leading Italian companies while serving as a consultant for Pat S.r.l.
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